Question 7 of 46beginner🔧 ApplyShort Answer1 mark

How long was the advertisement (note the time it starts and when it ends)?

Correct Answer

Audio and audio-video advertisements are typically short in duration, usually ranging from 15 seconds to 60 seconds, as the chapter notes that time used in audio-video advertising is short to prevent viewers from getting bored.

Exercise: Activity 2: Elements comprising advertisements - Audio and Audio-Video advertisements | Q: 1 | (Page Page 12)
For More Understanding

Explanation

The chapter explains that the time used in audio-video advertising is short because the person listening/seeing the advertisement does not get bored. Viewers may even get irritated if the advertisement interrupts them while watching a film or match.

Solution Steps

  1. Audio and audio-video advertisements are typically short in duration.

  2. The duration usually ranges from 15 seconds to 60 seconds.

  3. The time is kept short to prevent viewers from getting bored.

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